Not my residence: New Yorks Trump Place to be renamed

Not my residence: New Yorks Trump Place to be renamed


Residents at some of the Manhattan apartment buildings named after the US president-elect have successfully petitioned to change their address

Name: Trump Place.

Location: Manhattan, Upper West Side.

Appearance: Worst Lego set ever.

Trump Place, eh? That sounds familiar. Yes, these luxury apartment buildings with spas, sky terraces, gyms, billiard rooms and the like were built on the site of an old railway yard in the late 1990s. And yes, they take their name from one of the original developers, US president-elect Donald J Trump.

Please dont use that phrase, Im still rather raw. I understand. Plenty of people in Manhattan share your pain. An estimated 87% of them voted for Clinton. Just imagine how the residents of Trump Place feel.

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Extremely wealthy? Apart from that.

Insulated from most of Americas problems? Yes, but what Im getting at is how it feels to be a Clinton voter with TRUMP written in gold letters on your home.

Annoying? Thats probably a good summary. Which is why almost 600 residents at several Trump Place buildings petitioned to have his name removed. And now it will be, at least from the three rented blocks that will henceforth only be known as 140, 160 and 180 Riverside Boulevard. Tenants have been told that the gold letters will go next week.

Power to the people! Thats certainly how one of the organisers feels. We won, Linda Gottlieb told the New York Times. We used the power of protest to say that we dont have to accept the spread of the mans influence into our very homes. To me, it feels like a cleansing of the place where I live.

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Hang on. Didnt she decide to live in a building called Trump Place? Yes, but I suppose shes gone off him since then. Besides, her building isnt owned by Trump, but by a Chicago property company called Equity Residential. They say this has nothing to do with the petition, that their use-of-name contract has expired, and that they always planned this change after the election. A more neutral identity going forward is the path were taking, a spokesman said.

How about the other Trump Place buildings? Are they changing their names? We dont know yet, although it might be a good idea. There is evidence that his run for the presidency has already wiped millions of dollars off his New York brand.

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Its humbling to see someone sacrifice so much to help their country. Um, yes, in a way.

Do say: Make the Upper West Side great again!

Dont say: No Mexicans.

Read more: https://www.theguardian.com/us-news/shortcuts/2016/nov/16/not-my-residence-new-yorks-trump-place-to-be-renamed

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